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Why you should use broadcast and online media to help grow your business
- Broadcast Media and Online video are the top methods for content marketing.
• 58 per cent of consumers (18 to 34) would watch a video posted by a favored brand.
• Videos have a 41 per cent higher click-through rate than plain text content.
• 90 per cent of Internet traffic is expected to be video, according to Cisco.
• YouTube is the second most searched website on the Internet.
• According to Forbes, 75 per cent of all executives said they watch business video at least once a week.
• Internet Shoppers were 144 per cent more likely to add a product to their cart after viewing a video.
Some info sourced by Cisco.